Live·2 products in production·Seoul

Building for the
creator economy.

YP Lab (와이피랩, yp-lab) is a Seoul-based product studio crafting tools for the creator economy — from content-based rewards to curated BGM for short-form videos.

ZZigcou · content-based rewardCCReward · shorts BGM curation
01 — Approach

A product studio, shipping every week.

We design products from the creator's side of the table first, then turn repeated creator workflows into focused services. Three things we always optimize for.

/01

Creator-first

Rewards, payouts, and growth tools designed so creators get paid for the value they actually generate — not the hype.

/02

Content-driven

From monetization to music discovery, we focus on the parts of creation that make content easier to publish, measure, and scale.

/03

Built in Seoul

A focused team operating from Yeouido — Korean roots, K-content fluency, building products meant to travel beyond the peninsula.

02 — Products

Two platforms, one creator economy.

Both products are in production today, helping creators earn from content and find the right music for short-form videos.

03 — Contact

Let's build something together.

Partnerships, product inquiries, hiring, or just a hello — we read every message.